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Now. Stats. Or ‘insight’ they call it nowadays. Where do we stand on this? In some sense I get it. If you’re getting hammered at the Test match, counting the dot balls, maidens and reverse-hooks for six dressed like Elsa out of Frozen, I can see the appeal to a degree. But this? I think this is more of a rounding up several groups of hysterical Daily Mail readers and counting how many times they tick boxes about hating foreigners affair.
That’s a joke. I only really say this because of the vitriol poured on YouGov on Twitter. Which, as we know, is a thoroughly sane and rational environment, full to the brim of the most impartial and calm people on the planet.
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